Social Media

  • Move Over, Millennials: Brands are Targeting Gen Z on Social

    By Caroline Lee, guest blog contributor   PRSA Boston’s Faculty Forum, a group of passionate educators creating the next generation…

  • Fast 5: Five Things to Know about Social Media and Crisis Communications

    Elaine Driscoll, Massachusetts Gaming Commission @ElaineDriscoll  @MassGamingComm   The words “community policing” typically conjure up images of police officers walking…

  • Fast 5: Making Social Media a Judgement Free Zone

    Jenna Reynolds, Planet Fitness @JennaAReynolds  @PlanetFitness   Jenna Reynolds is a proud tiny-house owner and dog mom, who may be…

  • Fast Five: Tweeting from the Train

    Lauren Armstrong has been a Public Information Officer at the Massachusetts Bay Transportation Authority since June 2014. A passion for…

  • The Importance of Leveraging Social Media Expertise

    Help Explore Best Practices for Leading Inter-Departmental Collaboration   By Kirsten Whitten, adjunct lecturer of communication and public relations at…

  • 72Point

    Fast5: Q&A with 72Point.US’s Vice President of Strategy & Client Services Mindy Gibson

    Bill Gates was right. Content is king. It’s been 20 years since Bill Gates published his infamous “Content is King”…