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Eric Berman wrote a new post, Becoming an Ally and Advocate for Black Women by Renea Morris, APR, Fellow PRSA 4 months, 1 week ago
As we transition from winter to spring and the frost yields to warmer temperatures, it can be exciting to experience longer days and see new life emerge.
While I appreciate what warmth and light do for my […]
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Eric Berman wrote a new post, The Rise of AI by Todd Van Hoosear 4 months, 1 week ago
I prompted Google Bard to “write an introductory paragraph to a story about how public relations professionals should prepare for the rise of artificial intelligence, and specifically, generative AI.”
This is wha […]
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Eric Berman wrote a new post, Thought Leadership Corporate Reputation Never More Important, Nor More Fragile, Report Finds By PRSA Staff 4 months, 1 week ago
For businesses, reputation has never been more crucial, new research from the USC Annenberg Center for Public Relations finds. According to its “2023 Global Communications Report,” tangible benefits accrue to com […]
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Eric Berman wrote a new post, Member spotlight: Julie Dennehey 4 months, 1 week ago
Q: You’re a Framingham native, where your business is located and you have a number of local/MetroWest clients. How does the hometown aspect factor into the success of your business?
A: Yes, I’m a Framin […]
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Eric Berman wrote a new post, 28 Black Women In Communications Making History Now 6 months, 4 weeks ago
February is Black History Month and ColorComm Corporation, the nation’s leading women’s platform addressing diversity & inclusion across the communications, marketing, advertising, and media industries, ann […]
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Eric Berman wrote a new post, Surviving the Age of AI Writing 6 months, 4 weeks ago
By Ken Scudder
As we enter the age of AI, many people are wondering how this new technology will affect the way we write. Will AI be able to replace writers, or will it simply provide them with new tools to […]
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Eric Berman wrote a new post, Member Spotlight: Monique Kelley Gigliotti PR Woman in the Arena 8 months, 2 weeks ago
Q: You are the current PRSSA advisor at Boston University and have been teaching there for some time. What is going on with the upcoming generation of professional communicators? What trends are you seeing? Are […]
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Eric Berman wrote a new post, Moving the Needle, Building the Bench PRSA Boston President Kelly McFalls 8 months, 2 weeks ago
This month, I am enthusiastically taking the reins of PRSA Boston! I am fired up and want to do great things in 2023. A special thanks to Doug Haslam our 2022 president, and Kristen Foley, who served as our past […]
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Eric Berman wrote a new post, 2022 Holiday Sparkle 9 months, 1 week ago
Boston PRSA members and members of the PR Club rang in the holiday season at Ned Devines on December 1. This was first in-person Holiday Sparkle mixer since the start of the pandemic.
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Eric Berman wrote a new post, 2022 Diane Davis Beacon Award recipient: Dan Dent 9 months, 3 weeks ago
PRSA Boston has named Dan Dent, APR, as the recipient of the 2022 Diane Davis Beacon Award. This honor annually recognizes a PRSA Boston member for his or her accomplishments and contributions in leadership in […]
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Eric Berman wrote a new post, Chapter leadership for 2023 10 months, 3 weeks ago
The Boston PRSA leadership slate presented by the nominating committee for 2023 to the chapter membership. These members will be voted into their positions at the chapter’s annual meeting on December 7, […]
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Eric Berman wrote a new post, Diversity Communication with Christina Maryland, MBA 11 months, 1 week ago
Q: Tell us about your background in DE&I and communications. How have you melded the two to create impactful work?
A: Although I’ve always embedded DE&I in the work I do, I would say that my work in DE&I and […]
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Eric Berman wrote a new post, Young Professionals Member Profile: Regan Schiappa 1 year ago
Q: You’re a senior media relations specialist with Walker Sands. Tell us about a project or initiative that you are especially proud of.
A: Most recently, I was included on a project for a boomerang client that […]
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Eric Berman wrote a new post, Scott Signore Discusses Communications That Matter 1 year, 1 month ago
Q: As Principal and CEO, tell us about Matter Communications’ approach to Diversity, Equity and Inclusion, noting specifically your podcast On The Tech Trail that discusses Boston’s Brand problem.
A: Div […]
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Eric Berman wrote a new post, Live and In- Person! Sign of the Times Networking & Diversity Panel 1 year, 3 months ago
On June 8th, PRSA Boston convened at Walker Sands with local journalists and PR professionals for a panel called Sign of the Times, to discuss the intersection of socio- political unrest and activism and new […]
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Eric Berman wrote a new post, Member Spotlight: Phil Nardone, Jr., President & CEO PAN Communications 1 year, 3 months ago
Q: PAN has a well-documented Diversity Equity and Inclusion (DE&I) journey. Please tell us about PAN’s business imperative for DE&I – from both the employer and agency perspective.
A: Our goal is to supp […]
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Eric Berman wrote a new post, Broadening Perspectives in PR Josiane Martinez, CEO and Founder, Archipelago Strategies Group 1 year, 4 months ago
Q: Tell us about Archipelago Strategies Group’s (ASG) unique and intentional approach toward multicultural marketing?
A: ASG creates multicultural campaigns that are as diverse – in both audience and purpo […]
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Eric Berman wrote a new post, APR Month Program Recap: Leadership and Expertise in PR 1 year, 4 months ago
By Bernandine Cassell, APR
APR – Accreditation in Public Relations – is a mark of distinction in PR; a credential defined by PRSA as certifying your drive, professionalism, and principles, setting you apar […]
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Eric Berman wrote a new post, Fast Facts from Podcasting Meets Public Relations 1 year, 4 months ago
By Jamie McIver
Communication Evolution is Boston’s theme during PRSA’s 75th Anniversary, as we spend the year examining the manner in which communicators recognize and embrace change, from the tools, to the […]
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Eric Berman wrote a new post, Meet Geri Denterlein 1 year, 5 months ago
Q: What is your most memorable public relations success?
A: I have been fortunate to enjoy many memorable occasions across all the industries my firm represents such as healthcare, travel and tourism, real […]
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PRSA Boston > Eric Berman
