Job Description Summary
The Associate Director, Internal Communications will lead the development and execution of a strategic internal communications program that:
• facilitates meaningful engagement with campus stakeholders
• aligns with Bentley’s priorities and values
• encourages Bentley faculty, staff and students to be knowledgeable university ambassadors
The new role will be responsible for identifying story opportunities and creating a variety of content and channels to keep staff, faculty, students, and other internal audiences informed about the goals, challenges, accomplishments and daily occurrences of the university. This position reports to the Interim Assistant to the President and Director of Strategic Communications/Public Affairs.
Develop and implement plans for effective and strategic internal communications program, including but not limited to the use of e-newsletters, emails, social media, multimedia, and the university’s events calendar.
Research and identify key initiatives, content (trends, opinions, issues in business and higher education markets), and metrics that support the Bentley internal communications plan, the brand, and messaging framework to be used in communications from the President and the Cabinet as part of an overall editorial strategy.
Develop opportunities for meaningful, authentic engagement opportunities and exchanges with campus stakeholders, not simply top-down information sharing.
Facilitate communications between the President and campus stakeholders and constituent groups.
Support the overall university communications efforts, including writing news and feature stories for the Bentley website, the Bentley Magazine , and other outlets.
Assist with the communications needs of the Office of the President, and other senior administrators, by preparing and maintaining talking points and materials for public presentations.
Conduct research, draft speeches, emails, reports, presentations, social media content and op-eds for university administrators.
Serve as part of the university’s Emergency Management team.
The position may serve as advisor to Bentley’s student newspaper team in future.
Bachelor’s degree plus 5+ years of experience in communications, particularly in higher education, government/civic, healthcare or non-profit sector.
Position requires superb interpersonal, written and oral communications skills, technical (MS Office Suite) and analytical abilities.
Excellent judgment and discretion are essential.
This position requires exceptional organizational skills; a proven track record of successful collaboration with others and for establishing and maintaining credibility in relationships and diverse constituents.
Experience developing multi-media content preferred.
Experience with email marketing platforms preferred.
Normal office work environment with extensive sitting and computer work
Bentley University requires references checks and may conduct other pre-employment screening.
Bentley University strives to create a campus community that welcomes the exchange of ideas, and fosters a culture that values differences and views them as a strength in our community.
Bentley University is an Equal Opportunity Employer, building strength through diversity. The University is committed to building a community of talented students, faculty and staff who reflect the diversity of global business. We strongly encourage applications from persons from underrepresented groups, individuals with disabilities, covered veterans and those with diverse experiences and backgrounds.
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