Social Media programs have become a regimented part of companies’ communications programs – or have they? Despite many companies hiring dedicated social media managers, complex content planning programs, sophisticated publishing and listening dashboards, and airtight social media policies, “rogue” social media still happens. How do companies and their partners deal with unauthorized Twitter accounts, employees going off-message on social media, and blunders made on official corporate channels?
James Katz, Ph.D., Boston University field professor of emerging media
Event Details
WhenNovember 4, 2014
6:00 pm - 8:00 pm
Where
Boston University
640 Commonwealth Avenue
College of Communication-Center for Mobile Communication Studies, Room 209
Boston, MA
Tickets
Bookings are closed for this event. Tickets will be available at the door.