Social Media Summit 2019


Hear from some of the region’s most forward thinking agencies, organizations and content creators at

PRSA Boston’s 7th Annual Social Media Summit.

Friday, May 3, 2019

Bentley University

We have some social media superstars joining us including WGBH’s Director of Social Media Tory Starr; American Red Cross’ Chief Communications Officer & Director of Marketing and Public Affairs Lloyd Ziel; Boston Ballet’s Director of Social Media Jill Goddard, APR; Sperry’s Digital Marketing Director Melissa Romig, and many more top brands and expert social media professionals. Check out the agenda below!


  • 8:30 a.m. Breakfast and Registration
  • 9:30 a.m Welcome
  • 9:35 a.m. Opening KeynoteWGBH, Tory Starr, Director of Social Media
  • 10:30 a.m. Panel 1: Purpose Over Product: Connecting with Consumers on Social
  • 11:20 a.m. Panel 2: Knowledge = Power: Managing Interdepartmental Collaboration of Customer Relations & Engagement
  • 12:10 noon Lunch Keynote – Art of Digital Prominence, Linda Kempin
  • 1:15 p.m. Panel 3: Social Media For Nonprofits: Making Community Engagement Count
  • 2:05 p.m. Panel 4: Mastering the Art of Social Media for Medical & Healthcare Markets
  • 3:00 p.m. Closing

Thanks to our 2019 Sponsor!

We always secure marquee speakers and innovators to headline the Social Media Summit. Companies that have presented at past summits include:

Always Accepting Speaker Proposals for PRSA Boston Events!

Send us your best pitch at, then watch here and in the PR Buzz for updates!