When Dick Pirozzolo, APR, recently worked with Bob Salsberg, AP Boston correspondent, to arrange interviews with Governor Dukakis, and other…
by Adam Ritchie @aritchbrand PR has earned its seat at the decision-making table. But another meeting happened before we got…
Do you want to know what search terms people are using to find your site? There’s an easy way to…
By Caroline Lee and Maureen O’Connell “We have a responsibility to protect your data, and if we can’t then…
You signed up with the PRSA national organization, joined PRSA Boston, and maybe attended an event or two. But…
Larry Edelman, The Boston Globe deputy managing editor, told independent PR agency heads that, while declining print subscriptions portend an…
