Marketing Specialist

Marketing Specialist
December 12, 2017

Website Rocket Software

As a member of the Marketing team at Rocket Software, you will help increase Rocket’s brand visibility, as well as help create content that resonates with customers, partners, prospects and Rocketeers. This position reports to the Director of Content Marketing.

 

Responsibilities include (but are not limited to):

Assisting with PR/Media Relations activities, includingEngaging and coordinating with internal thought leaders;
Increasing media engagement and reach through social platforms;
Identifying industry thought leaders and developing engagement strategies;
Coordinating on efforts with external PR agency;
Measuring impact and reach of media placements and social content.
Managing creative requests and serving as traffic/project manager for Content/Communications team. This could include duties such as:Coordinating creative projects for Creative Services Manager, working with agencies, contractors, and internal team members;
Assisting Director of Content Marketing with flow of deliverables to and from lead-generation agency;
Managing workload and project deliverables for Marketing Copywriter and Video Specialist.
Working with Product Marketing and Demand Generation teams to develop regular cadence of Rocket-focused blog and social content to help increase product awareness, and develop strategies for promoting and measuring that content.
Developing and executing social media and communications strategies for industry trade shows and other company events.
Required Skills3-5 years of experience at a PR agency or in-house communications team, preferably with experience working with B2B companies
Excellent verbal and written communication skills
Current, in-depth knowledge of social platform use in a business context
Familiarity with website and social analytics tools
Comfort working with anyone from summer interns to CEOs
Excellent project management and planning skills, with ability to work to deadlines
Strong work ethic, organizational skills, and attention to detail
Ability to work both independently and as part of a team
Must be comfortable working in a fast-paced creative environment
Rocket Software Inc. is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. Rocket Software Inc. is also committed to compliance with all fair employment practices regarding citizenship and immigration status.

 

Rocket is committed to working with and providing reasonable accommodation to individuals with physical and mental disabilities.  If you need special assistance or an accommodation while seeking employment, please call: 781-577-4321 or send an email to hr@rocketsoftware.com.  We will make a determination on your request for reasonable accommodation on a case-by-case basis.