PRSA Boston Presents

The 2019 Annual Jack Jackson Art of Writing – New Online Web Class – Oct. 16

For professional communicators of all stripes, the Jack Jackson Art of Writing workshops are the “can’t miss” professional development programs of the year, and for good reason. Attendees report that these technique-driven sessions boost their versatility in using language and narrative structure to more successfully engage journalists, clients, and other audiences across multiple media and content channels.

New!

Web Class: Creative Content and Storytelling Techniques with Kirsten Whitten

• Who: Agency & In-House Staff, Blog/Content Writers, Authors, Instructors
• What: Beyond Soundbites and 140 Characters: how to creatively frame your story from different perspectives. This online session covers how to paint a picture for PR, SM and IMC audiences through effective use of storytelling, video and humor.
• Where: Online — From the comfort of your home or office
• When: Wed., Oct. 16, 6:30-8:00 p.m.

Register for the class HERE.

About the Instructor

Kirsten Whitten, Ph.D – @kirsten.whitten1

Professor Whitten is on the front lines of educating PR, social media and Integrated Marketing Communication (IMC) professionals as a professor at Stonehill College, Regis College, Curry College and Northeastern University.

About Jack Jackson, Past President, PRSA Boston – Inspiration for the Art of Writing workshops

Through his versatile and incisive writing, Jack’s expert tutelage was essential to many in news (WCVB-TV, UPI, Chicago Tribune-New York Daily News), public relations (Golin-Harris, Miller Shandwick), and to students, through his position as professor at Stonehill University. Through the Art of Writing workshops, we continue Jack’s commitment to advancing excellence in written communication.

PRSA Boston – @prsaboston #prsabos #artofwriting

This largest member-based PRSA association in the Northeast delivers year-round programs, certifications, content and connections that support communicators of all levels and disciplines to advance their careers and build professional communities.

Event Details